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Concept Testing

Validate and refine concepts to ensure your products land with the exact customers you want to attract.

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Harness customer feedback

Early and consistent feedback shapes successful products. Determine market fit and avoid costly missteps by understanding what people need – and don’t need.

Build products with confidence

Launch tests and get actionable results in minutes. Make decisions quickly and confidently with in-platform access to DISQO’s direct audience.

Concept - Test Before

Test before
you invest

  • Validate product feature ideas before spending development resources.
  • Dismiss unfruitful concepts early.
  • Turn potential pitfalls into valuable features.
Concept - Pre-customer

Ensure launch
success

  • Iterate on concepts until you get it right.
  • Hone in on what resonates with specific audiences.
  • Be certain your product meets customer needs.
Concept - Whys

Make customer-driven
decisions fast

  • Target audiences based on demographics and behaviors.
  • Launch quickly with expert-designed templates or create your own test.
  • Explore results with our intuitive dashboard and AI-powered analysis.

Get started today

Understand and transform every customer experience with DISQO.

Who we help

Full-cycle CX solutions to fuel your brand growth

From market research to product innovation, creative testing, campaign lift measurement, and customer solutions, brands that know their customers best lead their categories. DISQO’s CX platform has you covered.

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Clients turn to you for expertise on the latest trends

Innovation is the life blood of agencies, and the only way to ride the latest trends is to know where consumers are going. DISQO’s full-cycle CX solutions will help you win that big pitch and show your current clients that you are indispensable.

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CX solutions showing the power of your media platform

Your audience is valuable and your advertising inventory drives people to action. DISQO’s CX platform helps you better understand your audience and show its impact to your advertising clients.

who-we-help

Everyone turns to you for answers. Our CX audience helps you find them

Demand for high-quality research respondents, real people, is at an all-time high. DISQO is your most trusted source. Our 100% proprietary audience is opted in to share their customer experiences to help you get actionable insights, fast.

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Brands

Full-cycle CX solutions to fuel your brand growth

From market research to product innovation, creative testing, campaign lift measurement, and customer solutions, brands that know their customers best lead their categories. DISQO’s CX platform has you covered.

who-we-help
Agencies

Clients turn to you for expertise on the latest trends

Innovation is the life blood of agencies, and the only way to ride the latest trends is to know where consumers are going. DISQO’s full-cycle CX solutions will help you win that big pitch and show your current clients that you are indispensable.

who-we-help
Media

CX solutions showing the power of your media platform

Your audience is valuable and your advertising inventory drives people to action. DISQO’s CX platform helps you better understand your audience and show its impact to your advertising clients.

who-we-help
Researchers

Everyone turns to you for answers. Our CX audience helps you find them

Demand for high-quality research respondents, real people, is at an all-time high. DISQO is your most trusted source. Our 100% proprietary audience is opted in to share their customer experiences to help you get actionable insights, fast.

who-we-help

Trusted by

Sean Good

UX Researcher

“With DISQO, we can source potential customers and learn how they feel about Jane by presenting them with a prototype. That’s so valuable because we don’t have access to databases to hit these non-Jane customers.” 

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Katie Hanson

VP, Innovation, Strategy, & Product Development

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Grace Chen

UX Designer

We test new design concepts and learn about user behaviors in our field. The data we get has helped us convince stakeholders of necessary changes and align our designs in the right direction.”

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Related resources

Dive deeper into DISQO’s latest CX insights reports, articles, case studies, and more to learn about how DISQO’s audience helps brands build their next big hit. 

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