Measurement unlocked for media companies
Brand lift for your campaigns, for free

Trusted by leading media companies
Brand Lift built for
media companies
We believe that every media company should have the tools to measure brand on every campaign, for every dollar spent

Self-service solution
Powerful software to help bring brand lift measurement to every customer relationship.

No friction, no cost
When your margins are protected, you can prove the value of every media dollar spent on your platform.

Scaled measurement
Amplify your operations with flexible, simple-to-use software that’s built for your workflows.
What's included for free
Flexible survey design
Tailor Brand Lift studies to your unique research and customer needs, including custom audience profiling.
Human-led support
Chat with us, engage with our Help Center, watch video tutorials, or speak directly with our experts.
Brand Lift studies
Measure any campaign in the United States with taggable media and without impression limits
AI insights
Leverage our AI-powered reporting readouts to quickly understand the results of your campaigns.
*Free Brand Lift studies include a standard number of survey completes. Additional sample can be added in platform for a fee.
Need more?
If your needs go beyond our free solution, we offer a full spectrum of services.
Outcomes Lift
Connect brand advertising to digital behaviors across the consumer journey.
Complex Measurement
Measure non-taggable, cross-platform media and engage with our managed services team.

In their own words



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Industry insights

Report
State of Advertising
Consumer and industry insights shaping the future of advertising in 2026 strategies
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Report
The State of Programmatic Measurement
Learn how top brands and agencies are solving programmatic measurement challenges with innovative solutions.
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Report
Brand Lift & Outcomes Lift: Ad Effectiveness Benchmarks
With DISQO’s unique ability to connect attitudinal and behavioral outcomes, we provide the only full-funnel normative benchmarks for ad effectiveness.
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Case Study
Propelling Brand Growth for Josh Cellars
Discover how Havas Media Network enhanced Josh Cellars’ brand experience, driving significant growth through innovative cross-platform advertising.
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Frequently asked questions
View allWhat measurement options does DISQO offer for media companies?
DISQO provides two options: a free self-service Brand Lift solution for taggable media, and managed services for more complex cross-platform and behavioral measurement needs.
What is included in the self-service Brand Lift offering?
Self-service lets you run Brand Lift studies at no cost. You can set up your own studies through an intuitive dashboard, customize survey questions, and access AI-powered reporting, with support through chat, video tutorials, and our Help Center. Additional survey completes are available for a fee.
How do I choose between self-service and managed services?
Use self-service when you want to scale multiple no-cost Brand Lift studies for taggable media campaigns. Choose managed services when you need custom research, Outcomes Lift, or cross-platform clarity that goes beyond what tags can measure.
Can I still measure Brand Lift with managed services?
Yes. Managed services include Brand Lift as well as Outcomes Lift, with customizable studies designed to match advertiser needs.
Is the free self-service Brand Lift truly no cost?
Yes. Media companies can run unlimited Brand Lift studies for taggable campaigns without paying fees, unless additional sample is required. Simply sign up, onboard, and begin measuring.
How quickly can results be accessed?
Both self-service and managed services provide timely reporting. With self-service, results are available directly in your dashboard, including AI-powered readouts. Managed services deliver deeper reporting through expert analysis.
How does self-service work if I’m already a DISQO customer?
You are encouraged to use both solutions in order to fully scale your measurement and provide brand lift studies for every campaign you run. If you’ve already worked with DISQO on complex Brand Lift or Outcomes Lift studies and are interested in trying the self-service solution, reach out to your Customer Success team to get set up.





