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Article

DISQO Named Built In LA’s Best Place to Work 2021

At DISQO, we’ve built an exciting and rewarding work environment, where our team can challenge themselves and thrive on a daily basis, both personally and pr…

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Careers
ext
Article

Where Agile Research Fits in your Research Toolkit

Agile research is a solution for researchers and business stakeholders who need data early and often to inform decisions that might otherwise be driven by op…

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Thought Leadership
ext
Article

DISQO Ranks on Deloitte’s 2020 Technology Fast 500

CX platform DISQO is extremely excited to rank as #253 within the Fastest-Growing Companies in Deloitte’s 2020 Technology Fast 500™ ! Celebrating its 26th ye…

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Awards, Careers
ext
Article

The Complete Consumer Journey: Leveraging Ethical Behavioral Data

This year has seen a dramatic shift in consumer purchasing habits, making it absolutely necessary for brands to adjust their offline and online strategies. B…

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Ad Measurement
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Article

DISQO & Research Wonks: Supporting the Insights Community

DISQO has partnered with Research Wonks, an industry forum for professionals in media and advertising research, analytics, and data science to provide conten…

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Thought Leadership
ext
Article

DISQO & Gongos: Delivering Powerful Insights Together

DISQO is thrilled to announce its official partnership with Gongos, a customer-centric consultative agency, bringing to market a zero-party behavioral data s…

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Thought Leadership
ext
Article

DISQO Ranks in Top 1000 on the 2020 Inc. 5000

DISQO is thrilled to share that we have ranked as No. 955 on Inc. magazine’s annual Inc. 5000 list, one of the most prestigious rankings of the fastest-growi…

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Awards, Careers
ext
Article

Social Responsibility at DISQO: Our Commitment and Path Forward

Get connected with DISQO’s platform Let’s Chat Growth comes from discovery, from taking the time to meaningfully listen to the voices and signals around you,…

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Careers
ext
Article

DISQO Co-Founders Named Semi-Finalists for EY Entrepreneur of the Year 2020

DISQO is thrilled to share that our three co-founders have been named semifinalists for EY’s Entrepreneur of the Year® 2020 Award in Greater Los Angeles! One…

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Awards, Careers
ext
Article

Encouraging Open Discussion with The Great Reset

Get connected with DISQO’s platform Let’s Chat Amid the noise of change, tuning in to one another becomes more important than ever. This year, we have a coll…

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Thought Leadership
ext
Article

Catching Up with Carl Van Ostrand on The RIDE

Get connected with DISQO’s platform Let’s Chat Understanding consumer preferences and sentiment is essential for brands to build better relationships with th…

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Thought Leadership
ext
Article

Built In LA: Best Places to Work

Another year at DISQO starts off with great news: we are now one of Built In LA’s best places to work in 2020. Today, the trusted local publication released…

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Careers
ext
Article

DISQO Profile: Getting to Know Anna Aladadyan

Efficiency and organization is key to staying on track with project goals. Just ask Anna Aladadyan, Director of Product Management at DISQO. From constructin…

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Careers
ext
Article

DISQO Profile: Getting to Know Carl Van Ostrand

At DISQO, data quality ranks supreme. It drives our decision making and inspires us to develop elevated insights for our clients. Just ask our VP of Data Sol…

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Careers
ext
Article

DISQO Profile: Getting to Know Karen Hung

Keeping projects moving and clients happy requires a considerable amount of organization, timeliness, and coordination between cross-functional teams. Just a…

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Careers
ext
Article

Discovery: Social Shopping and Sentiment

As social media usage continues to grow, so does the opportunity for companies to reach and engage their audiences, nurturing followers into customers. Howev…

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Social Media Measurement
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Article

What does it take to reach a product leadership role?

Over the past few years, there’s been plenty of insight (and conjecture) as to what sets product managers apart from product leaders. There’s a fascinating d…

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Thought Leadership
ext
Article

DISQO Launches First Cookieless Ad Measurement Solution

DISQO provides brands, agencies, and media companies with the industry's first cookieless ad measurement solution. For the first time ever, marketers can gai…

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Ad Measurement, Brand Lift
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Case Study

Brand Lift for a Fortune 200 Financial Services Brand

A Fortune 200 financial services brand used DISQO Brand Lift to unify cross-platform measurement, lifting consideration +7 pts and favorability up to +10 pts with key audiences.

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Ad Measurement, Cross-platform Measurement, Brand Lift
Financial Services
Case Study

Brand and Outcomes Lift for a Fortune Global 500 pharmaceutical brand

How a Fortune Global 500 pharmaceutical brand used DISQO Brand Lift and Outcomes Lift to beat DISQO benchmarks and shorten optimization from quarters to weeks.

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Ad Measurement, Cross-platform Measurement, Brand Lift, Outcomes Lift
Healthcare & Pharma
Case Study

PATTERN Beauty Unlocks TV’s Full-Funnel Impact with DISQO

Pattern Beauty partnered with Tatari and DISQO to prove its first TV campaign drove up to +9 pts in brand awareness and consideration across linear and streaming.

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Ad Measurement, TV Measurement, Brand Lift
Health & Beauty
Case Study

Nature’s Bakery + Kargo: Brand Lift with Targeted Media

How Nature’s Bakery and Kargo used DISQO Brand Lift to prove high-attention media moved awareness, favorability, and consideration well beyond category benchmarks.

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Brand Lift, Ad Measurement
CPG
Case Study

Energizing Brand Awareness with CTV Ad Campaigns

VITRO and PDi used DISQO Brand Lift to prove a CTV campaign for a zero-sugar energy drink lifted aided awareness +8 pts (8x the CTV benchmark) and purchase intent +8 pts.

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Ad Measurement, TV Measurement, Brand Lift
Food & Beverage
Case Study

Las Vegas Tourism Ad Campaigns: Proving Behavioral Outcomes Lift

R&R Partners used DISQO Brand Lift and Outcomes Lift to prove LVCVA’s campaigns drove a +17.47 pt lift in branded site visits and 35x the travel benchmark for branded search.

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Ad Measurement, Outcomes Lift, Brand Lift
Travel & Tourism
Case Study

Boosting RSV Awareness

Havas Media Network used DISQO Brand Lift to measure a cross-platform RSV awareness campaign, lifting unaided awareness up to +42 points among parents 18–34.

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Ad Measurement, Cross-platform Measurement, Brand Lift
Healthcare & Pharma
Case Study

Propelling Brand Growth for Josh Cellars

Havas Media Network used DISQO Brand Lift to prove Josh Cellars’ holiday campaign lifted favorability +7 pts and purchase intent +5 pts, beating Adult Beverage benchmarks.

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Ad Measurement, Cross-platform Measurement, Brand Lift
Food & Beverage
Case Study

How Chipotle's Roblox Experience Drove Purchase Journey Outcomes Lift

Roblox partnered with DISQO Outcomes Lift to show visitors to Chipotle’s Roblox experience were 5–6x more likely to search for Chipotle or visit its website.

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Ad Measurement, Outcomes Lift
Restaurants & Gaming
Report

In-App & Gaming Advertising

Closing the gap in understanding how in-app ads move perception, intent, and behavior.

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Report

DISQO's 2026 Benchmark Trends Report

Ad effectiveness and the rise of full-funnel outcomes.

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Report

Outcomes Report: TV Advertising 2026

Download the report to learn how TV drives cross-device action, brand consideration, and full-funnel performance.

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