DISQO announces AI Search Lift!

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Your measurement partner with world-class expertise

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What makes our engagement unique? Our partnership - we only succeed together

Relentless precision. Purpose-led guidance. Adaptive strategy. Client obsession.

The DISQO team is your expert partner in measurement, combining deep industry knowledge with a consultative approach that makes complex campaigns simple. We can guide you through every step, removing friction and ensuring you feel supported from kickoff to final insights. With flexible, customized service tailored to your business needs, our people are here to help you navigate with confidence and get the clarity you need to succeed.

Expert partnership, every step of the way

With DISQO, you don’t just get a measurement platform—you get a team of seasoned experts who know your business inside and out. Before launch, we invest the time to understand your goals, media mix, and campaign design so that every study is architected with purpose. We offer teams of specialists to guide you through the process, ensuring clarity along the way, giving you confidence that nothing is missed.

Expertise - Partnerships
Expertise - Always On, Always Flexible

Always on, always flexible

Your priorities can shift quickly, and we adapt just as fast. Whether you need ad hoc check-ins, custom deliverables, or deep-dive analysis, we meet you where you are and on your schedule. Our team continuously monitors studies in field, sharing real-time updates and surfacing early signals so you always know how your campaign is tracking. Our flexible approach ensures that your unique needs shape the way we deliver insights.

Built for long-term success

We see every engagement as just the beginning. Our team is committed to investing in lasting relationships with partners that invest in us. That’s why our services can extend beyond standard reporting to provide tailored insights that directly inform your most critical business decisions. We help you navigate today’s campaigns while setting you up for smarter, stronger strategies tomorrow—making measurement not just an operational task, but a strategic advantage.

Expertise - Long Term Success

Sophisticated measurement allows you to cut by the following dimensions

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Audience

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Channel

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Media partners

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Creative

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Placement

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Frequency

In their own words

The relationship and partnership with the DISQO team have been excellent. They work with us as partners and care about how we go to market. The results we see with DISQO allow us to develop the most impactful and powerful measurement solution out there. It's been a great partnership, which cannot be overstated. We gain answers to the questions that are most important to us and our clients.
Katie Kieft
Director of Analytics
We work very closely with the insights team as we extract insights and learnings and recommendations from a campaign's performance. They really help us brainstorm why certain metrics performed in a particular way and guide us in positioning those results to clients.
Michele Resnick
Senior Director, Campaign Effectiveness
There are people at DISQO who really feel like an extension of our team and I truly, truly mean that. They're so helpful in not only getting us what we need for our specific campaign studies, but...they've helped us to establish norms, they've been really instrumental in helping us with our overall performance storytelling off of the group of studies that we've conducted together beyond the individual campaign stories. And they really help us to tell a more robust story than single platform brand left alone. It's a much more premium offering to our clients while we're talking about premium.
Jennifer Strapp
VP Audience Impact & Intelligence

What to measure with DISQO

Brand Lift

Measure how advertising shifts consumer attitudes and brand perception

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Outcome Lift

Capture the actions people take in response to advertising

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Frequently Asked Questions

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What kind of support do I get when I work with DISQO?

What kind of support do I get when I use DISQO’s self-service Brand Lift platform for media companies?

Do all clients get the same level of service?

Will I get updates while my campaign is still live?

What happens after the campaign ends?

How does onboarding typically work for new clients?

Who will I work with day-to-day?

Can DISQO help explain complex results to stakeholders?

Is DISQO a good fit for long-term partnerships, or just one-off projects?

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