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    Featured Content

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    • Apr 25, 2024
    • Featured Featured
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    Introducing Team Member of the Month: Jared Laird

    Meet the people behind the success of DISQO's brand experience (BX) platform Jared Laird i...

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    Featured Content

    purple and blue circular patterns with a headshot representing brand experience
    • tag Articles
    • Apr 25, 2024
    • Featured Featured
    • time 1 min read

    Introducing Team Member of the Month: Jared Laird

    Meet the people behind the success of DISQO's brand experience (BX) platform Jared Laird i...

    Read more
  • Why DISQO?

    Why DISQO?

    Every customer

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    Every outcome

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    • May 11, 2023
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    Warner Bros. Discovery selects DISQO as a preferred ad effectiveness measurement provider

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    • May 22, 2023
    • Featured Featured
    • time 5 min read

    Choose Your Own ADventure with CX and Ad Analytics

    “Choose your own adventure” (CYOA) content have been popular engagement tactics in boo...

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Why DISQO?

Because you need to understand the whole customer journey

DISQO is a new kind of CX platform for understanding every customer… every touchpoint… and every outcome.

Every customer. Every touchpoint.
Every outcome!

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Every customer

Learn from the customers you have and the customers you want. All of your target customers, even your competitors’ customers. They’re all represented in DISQO’s single-source audience of 2M+ consumers. They’ve opted in to share their opinions and digital behaviors with you.

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Every touchpoint

Get holistic, single-source insights across all media, social, and e-commerce platforms. DISQO’s audience is 100% direct and opted in to share their opinions and digital behaviors with you. 

 

Finally, this means you’re invited to see how people interact with your brand across digital, TV, CTV, social, mobile, and retail sites. Measure every message, across every channel, at every moment in the journey.

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Outcomes lift illustration showing the relation of ad exposure to purchase

Every outcome

Understand sentiment and behavior throughout the customer journey. Because select members of DISQO’s audience opt in to share their digital behaviors, you can go beyond just what people say. Understand what people think, what people do, what they buy, and why. 

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Innovations to transform every customer experience

DISQO let’s you see beyond what others can see, so you can go beyond what others can do. 

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Unlock peerless insights with the largest single-source consumer audience.

Only DISQO powers your research with the largest, direct and single-source consumer audience. Our fully consented audience fuels better insights with scale, quality, and unique behavioral targeting.

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Advertise with confidence and measure your campaigns’ brand lift and outcomes lift without blind spots.

First, test ad creative for every campaign before you invest. Then, measure total lift across all media platforms — digital, social, CTV, mobile, e-commerce, and TV.

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Put your customers at the center of every product development decision.

Confirm product/market fit, build based on data, and launch with confidence. DISQO supports innovators throughout the product lifecycle. 

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Get rapid customer feedback, and confidently make every decision based on what’s right for your customers. 

DISQO Experience Suite is the fast, flexible way to get customer feedback you can rely on… whenever you need it. 

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Related resources

Read more about how DISQO’s CX platform is powering unparalleled insights into today’s consumers. 

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About DISQO

DISQO is building the most trusted experience platform that fuels brand growth. DISQO powers smart business decisions by helping clients measure every customer, touchpoint, and outcome. DISQO’s identity-based ad measurement and audience products are powered by millions of consumers on the industry’s largest opt-in consumer data platform. DISQO is recognized in Deloitte’s Fast 500 and Ad Age’s Best Places to Work, and has won ad measurement awards from Digiday and Cynopsis Media. Follow @DISQO on LinkedIn. 

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DISQO HQ
400 N Brand Blvd 6th floor Glendale, CA 91203
New York Office
588 Broadway, Suite 503 New York, NY 10112
Connecticut Office
75 Glen Rd., Suite 313 Newtown, CT 06482
Armenia Office

16 Halabyan
Yerevan 0038

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Locations

DISQO HQ
400 N Brand Blvd 6th floor Glendale, CA 91203
New York Office
588 Broadway, Suite 503 New York, NY 10112
Connecticut Office
75 Glen Rd., Suite 313 Newtown, CT 06482
Armenia Office

16 Halabyan
Yerevan 0038

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