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Survey Junkie

Survey Junkie is an online community with 1.5 million+ active members sharing zero-party data to fuel your insights advantage.

  • share opinion Opinions & behaviors
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Dissecting Data Quality at Survey Monkey’s Fast Forward Live

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Good business decisions yield desired business results. But what really determines if a decision is good or bad? What if the objectives are formulated based on bad insights? The market research industry has a vital impact on the way businesses make their decisions, from competitive strategy to product concepts and innovations, audience targeting, conversion, and retention. 

On June 10th at SurveyMonkey’s Fast Forward Live, market research thought leaders from DISQO, ESOMAR, Cint, and Ferrero North America will discuss how quality data is crucial to making good business decisions, and how flawed data can lead to flawed results. Panelists will share their perspective on how to address this important issue.

Panelists will include DISQO Chief Customer Officer, Bonnie Breslauer; Ferrero North America VP of Consumer and Shopper Understanding, Charles Guilbeau; Cint Chief Operating Officer, JD Deitch; ESOMAR Professional Standards Committee Chair, Judith Passingham; and SurveyMonkey Senior Director of Product Management, Samuel Bakouch. 

Learn more about Fast Forward Live and register for the event here.

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DISQO’s greatest advantage is the opportunity to peek into behavior behind the forbidden “walled gardens’’ by using their identity-based platform instead of using 3rd party cookies to capture ad exposure.”

Bruce Williams

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